(860) 349-7027 info@valudirect.com

Direct Mail Made Easy, Affordable, and Insanely Effective by

ValuDirect

Partner with ValuDirect, a national EDDM (Every Door Direct Mail®) media company delivering stand-alone marketing postcards to franchise systems and businesses nationwide. Get in touch!
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About Us

Simplify your franchise marketing with ValuDirect’s flexible EDDM program—designed to support every level of your network, from national systems to multi-unit operators and single locations. No matter the size, we deliver scalable solutions that drive real value and measurable results.

Postcards Printed & Mailed

Brand Partners

Satisfied Clients

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How It Works

As USPS Business Alliance Partners and EDDM experts, ValuDirect handles the entire process—from strategy to delivery—so your team can focus on what they do best.

Define Your Mailing Needs

Share your store locations, quantity, budget, timing, and target audience. We’ll use this to shape your direct mail campaign.

Get a Custom Mailing Plan

Let us review your goals and recommend the best EDDM strategy, designed to match your budget, timeline, and audience reach.

Target the Right Area

Choose a simple radius or go deeper with demographic targeting. We’ll help you reach the right people in the right place.

Design Your Postcard

Send us your final design or collaborate with our team to create a strong, eye-catching postcard that gets noticed.

We Handle Everything Else

Get results without stress, while we manage everything from route analysis to printing and USPS delivery.

Let Us Handle Your Next EDDM Campaign!

Get Started Today

Our Expertise

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Reach Every Home

Skip the hassle of buying expensive mailing lists. With Every Door Direct Mail®, your postcard lands in every home on your chosen route.

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Target by Area or Demographics

Pick routes by zip code, radius, or detailed audience traits. Direct mail makes it easy to focus on the neighborhoods that matter most.

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Big Impact for a Low Cost

Send large, glossy postcards that stand out—without breaking your budget. Direct mail gives you more eyes for every dollar spent.

Client Testimonials

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Since our first order three years ago, we have always seen a good return for our money. Artwork, wording of coupons, mailing routes, working with Chris, Dave, and the entire staff at ValuDirect is a no brainer!

Franchisee | Smoothie King, Houston TX

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It has only been a few days but so far we are receiving over 200 coupons per day, which is great!

Franchisee | Dunkin’ & Baskin Robbins, Florida

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I just wanted to reach out and say how much I appreciated working with you and how helpful you have been to our team. You always make it so easy when direct mail was a territory that was over our heads! The planning team appreciates your consistent dependability.

Senior Associate, Strategy and Planning | Mindshare USA | Church’s Chicken

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We used ValuDirect’s EDDM postcard for our One Year Anniversary. With Tropical Smoothie Café being new to the market, we wanted households around our café to know that we’re open and that we have food in addition to smoothies. It drove traffic with the promotions and events we featured. It definitely worked – the oversize, colorful postcard got noticed and got people in our cafe who had never been there before.

Franchisee | Smoothie King

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The numbers (704 redemptions, 3.0% redemption rate, cost per customer visit $12.13) represent actual clipped/collected coupons through EOD Sunday. My crew leaders have shared that during the times we’ve had a full lobby and/or drive-thru queue, they attribute it to the mailing, as most of the customers coming through the door have been carrying one of the mail pieces. The mailing appears to have helped drive awareness & trial of the food menu w/ 71% of redeemed coupons being for a food item discount or requiring purchase of a food item.

Franchisee | Tropical Smoothie Café, Johns Creek GA

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Chris and the team make direct mailing a smooth and efficient process. We have used ValuDirect for multiple occasions in almost all of our locations across Florida for grand openings, slow times, or to advertise LTOs. It is a great way to reach out to nearby communities and businesses and advertise our brand. We see great returns every time, thus we continue using ValuDirect.

Franchisee | Charleys Philly Steaks, Florida

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ValuDirect’s EDDM postcards definitely worked! 5,774 postcards mailed, 552 redemptions, just under 10% return.

Field Marketing Manager | Dunkin’ Donuts, Kilgore TX

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